Midwifery continuity: The use of social media

Authors:  McCarthy, R., Choucri, L.,  Ormandy, P. & Brettle, A. 

Source: Midwifery, September 2017Volume 52, Pages 34–41 ( online )
http://dx.doi.org/10.1016/j.midw.2017.05.012

Highlights

  • This is the first study that focuses on midwifery continuity being achieved using social media.
  • Relational continuity can be achieved using social media and is positive for both mothers and midwives
  • A lack of face to face interaction does not negatively affect the development of relationships between midwives and mothers.
  • A high level of relational satisfaction can be achieved through regular online contact.
  • Information continuity can be achieved using social media based interactions.
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